What Impact Does A Colorful Signage Create On Your Business?

January 30, 2020 0 Comments

Colors have a deep association with your mood and the decisions you make while choosing a product or a brand. The interesting fact is that the customer might not even be aware of the biases they may show because of a specific color. Therefore, colorful business signage with the right combination can play an important role for your brand recognition and marketing.

Let’s dig a little deeper into what color best suits your business needs and can create a lasting impact on your customers.


Blue is the color of trust. Moreover, it brings responsibility, stability, and peace to the table. It is very common among the banking sector, as it shows authority and stability from a consumer’s point of view for the people who manage their money. Brands who make safety gear like a helmet or gloves can use them to show that the brand is trustworthy enough to protect their customers.


Green is the color of nature and gives a touch of freshness. It is best suited for a brand that has organic or recycled products. It also tends to express growth, wealth, and harmony. If you are looking for signage for a spa, make it colorful using green shade. Similarly, if you have a shop or brand that sells fresh juices, nothing will fit more naturally than a green colored sign.


Yellow is a color of youth that is light and bold at the same time. It can be associated with energy and happiness. It allows your customers to be happy around your brand and have a little bit of fun around your store.


White is the color of purity, cleanliness, and simplicity. It can be a perfect choice for brands that display hygiene or sanitation. Apart from that, white has the abilities of the coldest color; therefore, it can be an excellent choice for ice cream vendors.

Call Excel Sign Systems LLC on 281-720-8053 and know which color and type of sign best suits your brand.